Overview
Vertex Communications is a telemarketing company, and its core work is lead generation.
The lead generation software.
We built Vertex a lead generation software made around the way their team actually generates leads, instead of asking the team to bend to a generic tool.
The calling bot.
Alongside the software, we built a bot that supports their calling work, so the team can spend its time on the conversations that matter.
Two tools, one smoother workflow.
The software and the bot work together as part of the daily routine at Vertex, and the work moved faster and with less friction.
The outcome
With software and a bot built specifically for them, Vertex Communications now runs lead generation on tools made for its own process, and the quality of the work improved a lot.